To the founder: brand as you see fit
Once brand is very difficult,
you have to have a large access,
to be able to large platform voice,
but also have strong capital to do support.
It's different now.
Have a good product,
register a brand,
the whole world will be your access.
The internet has changed everything so that any glimmer can shine. Thanks for the times.
but we still have no way to sell it to everyone and make the brand famous overnight. There is no need, of course, when we are confronted with zero living person, when ideas, aesthetics, and opinions all go their separate ways, what we can do is find a few like-minded people, share them, and sell them. “Sharing” is one of the beauties of our time.
So, for the founders of new brands,
Don't go the traditional 4A route,
just do what you want.
you're a big fan of your brand.
You are the seed user of your product.
You are a preacher of your views and a supporter.
You are the passer-by of your core.
You are the resonator of your style.
So, how come you're the only one in the world? Billions of people, there are so many of you.
share your passion. Share your truth and sincerity. Share the lifestyle you seek. Share the highlights of your thinking. Share what you think is good and believe it. This is the present and the future, the idea of brand building.
trust is the foundation of everything. You need to keep your brand warm, alive, and alive. So, make your brand your own. If differentiation is hard enough to come from a product, let it come from you. # brand # brand marketing # copywriter # founder