Hello, I am Sudege. I have been in foreign trade for over ten years. The frontline practical faction,Are you a factory or a foreign trade company? I have often encountered this question, but I am also very conflicted. What is the most correct answer.
I am a foreign trade company, and I will clearly answer the customer that I am a foreign trade company. I am a factory, and I can also answer customers. We are a factory.In fact, whether in daily life, the workplace, or even cooperation, Li Jun is a straightforward person who speaks frankly and openly. I firmly believe that this is the most effective way of communication.
The main reason why people are troubled by this is because they are worried that foreigners may adhere too much to the concept of "only cooperating with factories", and once they indicate that they are a trading company, customers may be unwilling to continue talking. Some people just thought, "It's okay for me to lie, right?
At least we can keep our clients."But you need to understand that you cannot never meet with clients, nor can you always fail to inspect the factory, and your peers also have the opportunity to expose you. This may affect the customer's trust in you.
In fact, there is no absolute superiority or inferiority between the two types of operations: factories and trading companies. Don't have the obsession that "I can only do foreign trade well as a factory":
In fact, the factory's prices may not necessarily be the lowest. If you have truly done procurement yourself, you will understand that sometimes trading companies can get prices, quality, and even advantages over some factories.
As long as you can provide more favorable prices and high-quality products, why worry about customers going to the factory?Some people may ask, how can foreign trade companies obtain goods from factories at a cheaper price than factories.
sudege has seen too many factories of all sizes with unclear price advantages and frequent quality issues.
In theory, this viewpoint is correct, but the premise of this viewpoint is that the information is completely symmetrical: "All factories can export directly, have direct contact with customers, have completely consistent costs for all factories, and the profit level for all suppliers is also completely consistent." This viewpoint may be somewhat complex,
let me explain it through a few examples:
Example 1
: Assuming I am a foreign trade company and have a long-term cooperative relationship with Factory A, their prices for me are also very favorable, 10% lower than most peers. Even if I add 5 percentage points on this basis, my prices are still cheaper than those of Factory B. If foreigners can only have access to Factory B, then my price will definitely be cheaper than that of Factory B.
Example 2
: The customer needs to purchase many different types of products ABCD, and the factory that competes with me can only produce one type of product A.
As a foreign trade company, A product can be profitable or even lose some money.
I can earn profits through BCD. So how could the price of this factory that only produces A be cheaper than mine?
2. Collaborating with foreign trade companies saves more timeMost factories do not offer a wide range of products, and many foreigners find it troublesome to go to foreign trade companies.
Generally speaking, trading companies either choose products from multiple factories or offer multiple products to provide customers with a wide range of choices.
A foreigner once told me, "It's really troublesome to come to your factory to buy products. There's no fabric pattern for printing, no leather, and no velvet for flocking, only a pile of fabric. I ran to your place and had to go to another place to buy another one. The final container cannot be packed together. In addition to inspecting the goods, I also need to find new products. Time is already very tight, and I have to come to your company for a day."
3. More flexible cooperation with foreign trade companiesThe goods produced by factories usually have a minimum order quantity requirement, and trading companies usually gradually digest this inventory in their own warehouses after picking up goods from the factory, forming what is called spot goods. For some small customers or retailers, due to their small and diverse demand, they often cannot meet the minimum order quantity requirements of the factory. Therefore, trading companies can meet their flexible needs and provide smaller quantities of supply.
4. Good service provided by foreign trade companies
Many good trading companies rely on good service and reputation.The first reaction of factories is usually to ask customers if they have orders and the quantity of orders. For smaller customers, factories are often not interested in spending energy to meet their needs. Important business opportunities may be missed.Trading companies, on the other hand, personally drive with foreigners to visit their families. Sometimes even spanning several cities. Sometimes customers only have a small order, which may only result in a profit of a thousand yuan.
03 Sincerely Providing ValueSudege believes that the essence of business lies in value exchange. We sincerely provide value, and customers return us with their trust and funds. It is a mutually beneficial relationship and a process of common development.Whether it's products or services, factories or trade, we should strive to provide the best to meet the needs of our customers and help them.
In this way, we can not only win the trust of our customers, but also establish long-term business relationships and achieve common development.I hope these suggestions are helpful to you! If you have any questions or concerns related to foreign trade, please feel free to communicate with me at any time. Let's work together,