The ancients said that three types of money cannot be earned in business. Namely, not making national wealth, not making disaster wealth, and not making weak food wealth.
This kind of money is earned, and the more you earn, the more you end up losing. Many businesses regret it deeply only after encountering obstacles.In business operations, there are always some merchants who commit crimes against the wind.
1
During the "yi qing" period, a supermarket changed its price tag in front of customers and was questioned for raising prices. Subsequently, the supermarket responded to the media saying that there is no such situation as not making national wealth. In the future, after investigation by relevant departments, it was found that the supermarket used fictitious original prices and other pricing methods to lure consumers into purchasing the vegetables, fruits and other products it sold, causing a negative social impact. According to the relevant provisions of the Price Law of the People's Republic of China, the Central Plains Market Supervision Administration imposed an administrative penalty of 100000 yuan on him.
Netizens have cheered on this, saying that businesses that are struggling to make money should be shut down directly, allowing them to have long-term memory.
2
As a businessman, one should have heard a saying: "As an official, one should learn from Zeng Guofan, and as a businessman, one should learn from Hu Xueyan.". Hu Xueyan, as the richest man in the late Qing Dynasty, was a commercial idol in the minds of many people, but he did not start well and end well. So, we should learn from Hu Xueyan's good side and also avoid his bad side.
To succeed, there are three paths that cannot be taken: shortcut, crooked path, and old path.
3
A shortcut, no matter what business, cannot be achieved casually. Whenever there is a shortcut to take, this path is definitely full of "traps". Only by being down-to-earth, taking one step at a time, can one succeed.The crooked path is like one trap after another on the business road, filled with many attractive "lures" (such as the temptation of high profits). Once many people approach it, the ultimate outcome can only be irreversible.The old path, keeping up with the times, is the only way to achieve long-term success. Although the old road is easy, it doesn't get any exercise and is always repeating the actions of others. Only by innovating our own business model can we make our business more sustainable.